Beyoncé sends Gh culture international as she premiers film of ‘Already’ on Disney+
Beyoncé Knowles Carter, American celebrated musician has premiered the music video for “ALREADY,” a sound track that features Ghana’s dancehall artiste, Shatta Wale and Major Lazer on Disney+ today.
The sound track forms part of the “Lion King: The Gift” album which was released last year as a soundtrack for 2019’s remake of “The Lion King,” an animated film.
It saw appearances from Jay-Z, Blue Ivy Carter, Kendrick Lamar, Childish Gambino, Pharrell Williams, Wizkid, Jessie Reyez, Mr Eazi, Tierra Whack, 070 Shake, Burna Boy, among others.
Speaking ahead of the premier of the “Black is King” a visual of the Lion King:the Gift album, Beyoncé explained that the visuals tell the rich story of Africans.
She stated that the video was her labour of love and passion project that she has been filming, researching and editing day and night for the past year.
Beyoncé explained that the visual was originally filmed as a companion piece to “The Lion King: The Gift” soundtrack and meant to celebrate the breadth and beauty of Black ancestry which voiced the character of Nala.
It was directed by Jon Favreau, starred Donald Glover, Seth Rogen, John Oliver, Keegan-Michael Key, JD McCrary and James Earl Jones.
The video for “ALREADY” a blend of Ghana culture featured in the visual album which was premiered today.
Beyoncé initially announced the news with a surprise one-minute trailer for the visual album which has also been described as a film on her website in June, giving fans a first look at the Lion King-inspired release.
Written, directed and executive produced by her, Black Is King premiered globally via Disney+ about a year after the theatrical release of the Lion King remake.
A release promised that the visual album would highlight “the voyages of Black families, throughout time” and tell the story of “a young king’s transcendent journey through betrayal, love and self-identity.
Black Is King is an affirmation of a grand purpose, with lush visuals that celebrate Black resilience and culture.”
To coincide with the releases, the beautiful songstress also dropped a deluxe edition of The Lion King: The Gift, which includes the addition of “BLACK PARADE” and a remix “Find Your Way Back” from Melo-x.
BY JOYCELINE NATALLY CUDJOE